Alexx 7 Squares of Web User eXperience UX User eXperience UX UX ⇣ Get Started UI Web Development DV Web Development DV DV DC ID WD LX Strategic UX Design Experience Strategic UX Design Experience

Alex combines two decades of experience as a Product Designer & Engineer to deliver stable, innovative web solutions by integrating technical expertise with creative design.

I work with a diverse range of clients: Enterprises, Governments, Publishers, and small to midsized companies—offering comprehensive professional services.

My skill set includes strategy, practical problem-solving, design, coding, SEO, and identity development.

Enterprise, Government, Publishers, Midsized

UX UI LX DV DC

Working remotely or on-site for enterprise-level projects, independently or as part of a team.

User eXperience UX

User eXperience involves understanding users, their needs and limitations, and aligning this knowledge with business objectives.

It promotes creating high quality 'dont make me think' experiences that are tailored to the user's needs and goals, while providing evident benefit to the company.

UI User Interface

User Interface design enhances a user's journey beyond UX by providing a stimulating visual experience that increases efficiency and satisfaction.

Whether through subtle clean designs or adventurous animations, UI creates a dynamic experience that helps guide the user as they move through their tasks.

..more on UX & UI process ↗
UX
UI

Larger < project > Smaller

LX Lean UX

Lean UX is a fast and efficient method for developing User eXperience.

It puts less emphasis on complex design processes and the monolithic structure of a traditional UX - focusing instead on rapid iterations and continuous feedback.

Lean UX is about solutions first, testing them and evaluating the results quickly in order to make more effective decisions.

Lean UX is great for agile teams looking for a fast and efficient way of creating the best user experience.

Lean UX modify TEST adapt CREATE CONCEPT rework DEVELOP Start End
..more on LX Lean UX process ↗

Larger < project > Smaller

Web Development DV

Building robust web-based solutions, from a single page to complex web sites.

Consultancy service include both front-end and back-end development, combining creativity, common sense and technical expertise for a well-rounded product / solution.

Providing durable & reliable development services for the requirements of clients, including responsive web design, front-end development, content management systems, and custom plugins to optimize user experience.

Smaller?

For smaller scoped projects, Web Development provides an all-in-one solution; front-end, back-end, SEO, accessibility, usability, as well as hosting.

Larger < project > Smaller

Design&Code System DC

Design System provides persistent styling, interactions and component guidelines for teams.

Design&Code System is a comprehensive documented and guided framework of GUI, design patterns, interactions and front-end code that creates a library of rules and reusable components.

The Design&Code System is Agnostic, an autonomous, stand-alone document for any type of Creative/Front-end development.

It is fully compatible with the server-side as well as modern Javascript frameworks, making it an ideal choice for any kind of web development.

Implementation

Design&Code System can be implemented in a preferable Design System tool.

Design & Code System Style Guide,Pattern Library, Component Library, Wireframe Design & Code System WireFrame Library Component Library Pattern Guide Style End Start
D&C System

Small Business &Individuals

Web Design

A complete solution for smaller projects, designing and building a modern website.

Identity

The creative design process to represent the brand identity.

Larger < project > Smaller

WD Web Design

Web design as the entire process of building a website, encompassing both the visual and technical elements.

The process involves designing and creating the code and User eXperience, as well as planning and providing visual content.

Consulting with the client is crucial to produce a successful website that is intuitive and user-friendly, meets requirements and gets the desired results.

Web Design service is often used for smaller scoped projects as static websites, but the same can be true for larger and more complex projects.

Web Design Responsive image for devices
WebDesign

Larger < project > Smaller

Visual IDentity

Visual identity is what makes a company / brand recognisable at a single glance.

Strong Visual Identity and Logo tells potential clients who you are, what you do, how you stand out to consumers and how that benefits them.

Visual identity involves designing logo, imagery, typography, colors, and creative design. All of them should communicate to your customers.

Logo design is a key part of the creative design process, incorporating the use of colors, typography, and graphics to represent the brand identity.

The process

Creating Visual Identity is a Stand Alone service. However, it is often closely connected to service like Web design and is designed and developed as one package.

The creative design process is complex, but the result has a powerful impact.

Visual Identity ID Research, Design, Style Guide, Execute Identity EXECUTE STYLE Guide DESIGN RESEARCH Start End
Identity

Summary

UX

  • Research
  • Agile
  • Story
  • Sketch
  • Flow
  • Evaluate
  • Design System

UI&Web Design

  • UI Design &Dev
  • Interaction
  • Prototyping
  • Web Design
  • Wireframing
  • HTML/CSS/JS
  • Visuals
    • Photography
    • Graphic
    • Illustration
    • Animation

Web Development

  • Vanilla code
  • HTML/CSS/JS
  • Framework
  • Front-End
  • WebDev
  • Hosting
  • CMS
    • Design
    • Architecture
    • E-Commerce
    • Open Source

Lean UX

  • Concept
  • Sketch
  • Wireframe
  • Prototype
  • Test
  • Validate
  • Summarize

Identity

  • Full service
  • Logo Design
  • Graphic Design
  • Identity
  • Strategy
  • Micro Branding
  • Photography
    • Digital
    • Analog
    • Post Process

Contact / get in touch

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